Haochi means delicious, but beyond the mere translation from Chinese, Haochi means healthy living. This is not just another granola, is a complete food that mixes two essential spectrums: flavor & wellness. Its artisan process blends naturally with its qualities: organic, without coloring nor preservatives, and 100% vegan. Keeping that in mind, we create the visual design taking its four flavors: coconut-almond, spicy nopal, matcha, and mango-curry as our main inspiration, and we blend them with another symbol: the sun. Our aim implied to represent energy in its most pure form and the beginning of any cycle. The dynamic palette is another reminder of the natural ingredients, the vitality, and well-being.

  • Mexico City
  • Branding
  • 2019